[HTML][HTML] Adoption and impacts of generative artificial intelligence: Theoretical underpinnings and research agenda

R Gupta, K Nair, M Mishra, B Ibrahim… - International Journal of …, 2024 - Elsevier
Large language models (LLMs) have received considerable interest in the field of natural
language processing (NLP) owing to their remarkable ability to generate clear, consistent …

Impact of social media influencers on customer engagement and purchase intention: A meta-analysis

L Ao, R Bansal, N Pruthi, MB Khaskheli - Sustainability, 2023 - mdpi.com
This research aims at providing a meta-analysis of empirical findings of the literature on the
characteristics of social media influencers on customer engagement and purchase intention …

[HTML][HTML] Open innovation: The missing link between synergetic effect of entrepreneurial orientation and knowledge management over product innovation performance

MA Ta'Amnha, IK Magableh, M Asad… - Journal of Open …, 2023 - Elsevier
Scholars stressed over the importance of entrepreneurial orientation and knowledge
management for promoting innovation in the enterprises. SMEs, especially in the developing …

Leveraging social media for SMEs: Findings from a bibliometric review

A Pellegrino, M Abe - Sustainability, 2023 - mdpi.com
This bibliometric review explores the role of social media in small-and medium-sized
enterprises (SMEs) by examining the current literature and identifying research gaps. A …

Open innovation: the missing nexus between entrepreneurial orientation, total quality management, and performance of SMEs

M Asad, MU Asif, MABA Sulaiman, MS Satar… - Journal of Innovation …, 2023 - Springer
Drawing upon the theoretical foundations of the resource-based view, the current research
aims to examine the mediating role of open innovation between entrepreneurial orientation …

The roles of financial literacy and overconfidence in investment decisions in Saudi Arabia

AHA Seraj, E Alzain, AS Alshebami - Frontiers in psychology, 2022 - frontiersin.org
Financial literacy has gained much attention amongst scholars, policymakers and other
stakeholders due to its role in backing up investment decisions, improving personal financial …

Pengaruh Kehadiran Media Sosial, Orientasi Pasar Terhadap Kinerja UMKM di Jawa Barat

DY Heryadi, D Ekowati… - … : Riset Bisnis dan …, 2023 - bisnisman.nusaputra.ac.id
Usaha mikro, kecil, dan menengah (UMKM) memainkan peran penting dalam
pembangunan ekonomi Indonesia, termasuk di Jawa Barat. Namun, banyak UMKM …

Green entrepreneurial orientation for enhancing SMEs financial and environmental performance: Synergetic moderation of green technology dynamism and …

M Asad, T Majali, M Aledeinat… - Cogent Business & …, 2023 - Taylor & Francis
Currently SMEs in the developing countries like Pakistan are struggling for their survival,
however, because of increasing consumer awareness, SMEs have to focus over the …

Social media integration: An opportunity for SMEs sustainability

E Bruce, S Keelson, J Amoah… - Cogent Business & …, 2023 - Taylor & Francis
The changing trend in the circular economy has pushed most firms to be competitive in their
business activities using emerging technology. SMEs in recent times are increasingly …

Mediating role of green innovation and moderating role of resource acquisition with firm age between green entrepreneurial orientation and performance of …

M Asad, M Aledeinat, T Majali, DA Almajali… - Cogent Business & …, 2024 - Taylor & Francis
As more stakeholders pay increased attention to environmental concerns, the importance
and application of green entrepreneurial orientation and green innovation have increased …