Society has already accepted the use of physical implants that increase an individual's
seductive power as well as technological implants that correct physical disabilities. Various …

Price, service-quality expectations and emotions have all been found to play a key role in
customers' assessments of offers, but little attention has been given to how these variables …

Although research on country-of-origin (COO) effects in general is abundant, findings
regarding the phenomenon of brand origin misclassification (ie, consumers' association of a …

This research adds to the growing literature on what draws consumers to ethical brands.
Findings from three studies demonstrate that guilt motivates consumers to connect with …

Purpose A Hobson's choice is a free choice in which only one option is offered. The aim of
this study is to examine dimensions of “Hobson's choice” servicescape and their effect on …

Purpose Online customer ratings are ubiquitous in e-commerce. However, in presenting
these ratings to consumers, e-commerce websites utilize different formats. The purpose of …

Tourism is all about places and people. Tourism and places are a relation to be explained
under the tenets of sociology and psychology. This void the present research, that aims to …

The fact that people shop for myriad reasons has been well documented in the marketing
and consumer psychology literature. Consumers seem well aware of hedonic and …

The aim of this article is to investigate the influence of advertising spending and mood on
consumers' perceived quality, considering scenarios with slight and severe information …

Purpose The authors investigate how employee social support impacts children's
perceptions of service quality of a child helpline chat service and the chatters' immediate …