GÖNÜLLÜ SADE YAŞAM TARZI, ALIŞVERİŞ MOTİVASYONU VE MARKA DENEYİMİ ARASINDAKİ İLİŞKİLER
M Uygun, PD AKIN, E Güner - Turkish Journal of Marketing, 2018 - tujom.org
The aim of this study is to determine relationships between the consumers' voluntary simple
lifestyles, shopping motivations and brand experiences. In order to meet this aim …
lifestyles, shopping motivations and brand experiences. In order to meet this aim …
[PDF][PDF] Factors influencing customer loyalty in 3rd party automotive shops
C Randhawa, B Comm - Ryerson University, 2018 - rshare.library.torontomu.ca
This study aims to address the current gaps in knowledge by identifying the main factors that
influence customer loyalty to third-party automotive repair shops and provide strategies so …
influence customer loyalty to third-party automotive repair shops and provide strategies so …
[PDF][PDF] The mediating role of emotions in the relationship between experiential marketing and repurchase intention of energy drinks: a case of generation Y
NEM Phiri - 2018 - wiredspace.wits.ac.za
Generation Y is emerging as an enormous force in the marketplace, with its growing
spending power and its members' unique spending patterns. This research employs the …
spending power and its members' unique spending patterns. This research employs the …
INTERNATIONAL CONSUMER BASED MODELING OF FOREIGN COUNTRY BRAND TRUST FOR MARKETS IMPROVEMENT
Y Sobhanifard, MA Kharazian - Journal of International …, 2018 - search.proquest.com
This paper explores a model that introduces and explains the factors affecting a foreign
country brand trust (FCBT) in view of International consumers. Also this study seeks to …
country brand trust (FCBT) in view of International consumers. Also this study seeks to …
RELATIONSHIPS BETWEEN VOLUNTARY SIMPLE LIFE STYLE, SHOPPING MOTIVATION AND BRAND EXPERIENCE/GÖNÜLLÜ SADE YAŞAM TARZI, ALIŞVERİŞ …
M UYGUN, PD AKIN, E GÜNER - Turkish Journal of Marketing, 2018 - search.proquest.com
The aim of this study is to determine relationships between the consumers' voluntary simple
lifestyles, shopping motivations and brand experiences. In order to meet this aim …
lifestyles, shopping motivations and brand experiences. In order to meet this aim …
The Effect of Brand Experience on Loyalty in Mobile Money Services: Mediating Role of Word-of-Mouth and Customer Satisfaction
J Matonya - 2018 - repository.out.ac.tz
This study aimed at examining the relationship between brand experience and brand loyalty
in the mobile money services. Specifically the study aimed at (i) determining the influence of …
in the mobile money services. Specifically the study aimed at (i) determining the influence of …