Consumers increasingly use eWOM to make decisions about various products and services.
However, few studies have investigated how different visual and verbal eWOM cues affect …

Purpose Recent figures show that users are discontinuing their usage of TripAdvisor, the
leading user-generated content (UGC) platform in the tourism sector. Hence, it is relevant to …

Purpose Online consumer reviews are increasingly used by third-party e-commerce
organizations to shed light on the positive and negative sides of the brands they sell …

Contrasting findings about the role of extremely negative ratings (ENRR) are found in the
literature, thus suggesting that not all ENRR are perceived as helpful by consumers. In order …

Purpose The article investigates different types of strategies for managing user-generated
content (UGC) and provides some insights into their implications. Design/methodology …

Online reviews have become irreplaceable product/service information for many consumers.
However, not all consumer reviews are deemed to be helpful. Drawing upon expectation …

This study examines the links among corporate social responsibility (CSR), reputation, and
performance in hotel companies from a multidimensional perspective. Data were collected …

Hotel managers increasingly compose rote responses (eg, similar responses repeated from
prior responses) to reviews when dealing with customers' opinions while improving …

The concept of corporate social responsibility (CSR) is an ever-evolving concept in the field
of business management. Even in 2021, its boundaries are evolving and researchers are …

Consumers are increasingly interested to know about the environmental impact (EI) of
products and, at the same time, they form attitudes after reading online consumer reviews …