Mobile social media marketing: a new marketing channel among digital natives in higher education?

LW Wong, GWH Tan, JJ Hew, KB Ooi… - Journal of Marketing for …, 2022 - Taylor & Francis
This paper explores the characteristics of mobile social media marketing adoption in the
context of digital natives via an extended Mobile Technology Acceptance Model …

Factors fostering the success of IoT services in academic libraries: a study built to enhance the library performance

AU Khan, Z Zhang, SR Chohan, W Rafique - Library Hi Tech, 2022 - emerald.com
Purpose In the modern era, libraries confront significant service challenges. Some
challenges are linked to information resource management which includes direct availability …

From ambidextrous learning to digital creativity: An integrative theoretical framework

Z Shao, X Li, Q Wang - Information Systems Journal, 2022 - Wiley Online Library
Digital creativity (DC) stands for employee's generation of useful and fresh ideas through the
use of digital technologies, which is one of the prominent consequences of effective digital …

Improving knowledge transfer through enterprise social media: the mediating role of transactive memory

Y Sun, RA Shang, H Cao, H Jiang… - … Management & Data …, 2022 - emerald.com
Purpose Enterprise social media can be the organizational transactive memory in which the
knowledge dialogue provides users with the metaknowledge to support knowledge transfer …

Does technology thwart gender stereotypes? An impression formation-based examination of the differential influence of technology across gender and messages

A Luse, AM Townsend, BE Mennecke - Journal of the Association …, 2022 - aisel.aisnet.org
This research examines the relationship between gender, message sentiment, and
technology use on the way that observers form impressions of others. Building on …

E-banking continuance: an integration of network externalities and flow theory

E Onyina, K Owusu Kwateng… - Journal of Information & …, 2022 - World Scientific
This study examines the effect of network externalities and flow on continual usage of e-
banking services. A sample of 400 e-banking users was conveniently engaged using a …

Examining the impact of personal social media use at work on workplace outcomes

AMI Dodokh - 2022 - plymouth.researchcommons.org
A noticable shift is underway in today's multi-generational workforce. As younger employees
propel digital workforce transformation and embrace technology adoption in the workplace …

İş Tatmini ve Çalışan Bağlılığına Yönelik Kurumsal Sosyal Ağların Incelenmesi

O Akın - 2022 - search.proquest.com
Kuruluşların kendilerine özel kurumsal sosyal ağları benimsemesi ve bu ağları kullanımı her
geçen gün giderek artmakta ve daha da önem kazanmaktadır. Kurumsal sosyal ağlar …