Blockchain (BLC) and the Internet of Things (IoT) are two emerging technologies that have
become popular among practitioners for improving the transparency, adaptability, and safety …

Purpose This study investigates the impact of supplier visibility on the adoption of
sustainable practices and supply chain performance. The paper applies contingent …

Digital transformation and technologies have drastically channeled innovative global market
trends from conventional commerce to digital currency. Therefore, this study examined the …

Emergence of industry 5.0 facilitates real-time synchronisation of production processes,
which helps with the production of customized products. Although industry 5.0 can …

Agri-produce holds an inimitable place in human-life across the globe. It is an inevitable
requirement of livelihoods across the globe. Advanced technologies to improve multiple …

The present paper aims to identify factors that influence Moroccan's initial trusting intention
towards the sharing economy platforms by developing a predictive model of consumer …

This work aims to increase the consumption of online tourism products and promote the
development of the tourism economy. Based on this, it first analyses the Internet market …

Retargeting marketing is a form of online marketing strategy that targets consumers who
have visited an e-commerce website without making a purchase. Retargeting marketing can …

Purpose As an increasingly popular tool for product exploration, online communities have
an important impact on consumers' purchasing decisions. The purpose of this study is to …

The rapid growth of e-commerce over the last decade has had a significant impact on the
hospitality and tourism industries. Because of the digital era's rapid growth, Internet density …