Artificial Intelligence (AI) has vast potential in marketing. It aids in proliferating information
and data sources, improving software's data management capabilities, and designing …

The digital transformation fostered by the increasing leverage of artificial intelligence (AI)
has been a critical influencing factor unleashing the next wave of enterprise business …

The study utilises the International Labor Organization's SMEs COVID-19 pandemic
business risks scale to determine whether Artificial Intelligence (AI) applications are …

In the modern era, Machine learning and Artificial intelligence remain the most remarkable
IT application, a technology that has seen unprecedented progress in recent decades. AI …

Purpose The paper faces artificial intelligence issues in the venture creation process,
exploring how artificial intelligence solutions intervene and forge the venture creation …

Objective: The rapid advancements in the Internet of Things (IoT) have allowed end users to
enjoy restriction-free access to information. One of the notable developments in IoT is the …

Artificial intelligence is a software-based program that helps companies to enhance their
productivity of the companies. Therefore gaining more marketing knowledge and other …

AI in service industry like tourism and hospitality is changing at an impressive pace and has
uncovered new research opportunities. It has been progressively reshaping the service …

This paper maps and portrays the current and anticipated relationship between two different
consistent pieces of exhibiting science and programming. It takes a gander at the …

Digital marketing includes a combination of marketing activity and implication of computer
science to optimise the activity of advertisement and sales generation. In this study a …