Emotion ontologies have been developed to capture affect, a concept that encompasses
discrete emotions and feelings, especially for research on sentiment analysis, which …

Sustainability among companies is a topic that has gained enormous attention in recent
years. Nonetheless, not much is known about the distribution of sustainable companies in …

This study provides a solid illustration of the degree to which social media sites are now
incorporated into market research. Several studies have explored the impact of the continual …

The aim of the paper is to assess the effect of businesses' activities involving the use of
technological communication tools on Gen Zers' purchasing decisions. The study of Gen …

The purpose of the present paper is to summarize the current state of the existing research
on the application of Semantic web technologies in supporting customer relationship …

Sentiment analysis and related technologies including emotion detection and electronic
word-of-mouth analysis have been increasingly used in information systems (IS) research as …

With the development of science and technology, the digital space continues to expand, and
people gradually become used to forming personalized digital self-identities. Self-identity is …