AI Enabled Cloud Service to detect Conversion Fraud in E-commerce

A Narayan, D Galve, A Chacko - Proceedings of the 38th ACM/SIGAPP …, 2023 - dl.acm.org
Digital advertising has become very crucial in E-commerce. Artificial display requests or
clicks created by malicious codes, bot-nets, and click-firms, pose a significant threat to the …

The Problem and Its Key Characteristics

A Jastrzębska, JW Owsiński, K Opara… - Analysing Web Traffic: A …, 2023 - Springer
We start with the description of general context and with formulation of the problem that we
address. In this manner we set a framework for both the particular issues that we deal with …

Click fraud prediction by stacking algorithm

N Sahllal, EM Souidi - Intelligenza Artificiale, 2023 - content.iospress.com
Click fraud is the sort of deception in which traffic figures for online ads are intentionally
inflated. For businesses that advertise online, click fraud may occur often, resulting in …

Forecasting Click Fraud via Machine Learning Algorithms

N Sahllal, EM Souidi - … Conference on Codes, Cryptology, and Information …, 2023 - Springer
Click fraud, the manipulation of online advertisement traffic figures, is becoming a major
concern for businesses that advertise online. This can lead to financial losses and …