LT Nguyen - Available at SSRN 4774445, 2024 - papers.ssrn.com
Electronic reviews (e-reviews) offer a more accurate reflection of information quality by drawing on previous consumer experiences. This study aims to explore the factors affecting …
B Nguyen - Available at SSRN 4738595, 2024 - papers.ssrn.com
While e-commerce emphasizes the significance of trust and security within platform frameworks, it is noteworthy that social media platforms bear no responsibility for the content …
Purchasing through social commerce has become increasingly popular in recent years. Multiple papers have been conducted to examine customer purchasing behavior on social …