[PDF][PDF] Marketing communication tools and their influence on marketing innovation: Evidence from Slovakian SMEs

M Civelek, M Červinka, K Gajdka, V Nétek - Management & Marketing, 2021 - sciendo.com
Due to lack of sources, SMEs face certain problems when applying innovative activities.
Since marketing communication tools enable to perform innovative actions, SMEs' usage of …

[PDF][PDF] The Influences of the Usage of Marketing Communication Tools on Innovations of the Functional Areas of Businesses: Perspectives for the Mining Industry.

M Civelek, A KLJUČNİKOV, Ľ KMECO… - Acta Montanistica …, 2021 - researchgate.net
The usage of marketing communication tools has always been a potent strategy for
businesses to increase their performances and profitability in all sectors, including the …

Influence of reverse logistics on competitiveness, economic performance, ecological environment and society

T Ivanova, R Rogaczewski, I Lutsenko - LogForum, 2022 - yadda.icm.edu.pl
Background: Today, companies operate in an environment that is significantly affected by
the forces of transformational changes, which create problems for logistics. Reverse logistics …

Technological Innovation Capability: Exigency for Driving Marketing Performance During Pandemics

SC Nwulu, EOL Hamilton-Ibama - Nigerian Academy of …, 2022 - namj.tamn-ng.org
This paper investigated the relationship between technological innovation capability and
marketing performance of manufacturing firms in Nigeria. The research was designed as a …

O Papel das Redes Sociais no Marketing Desportivo Digital dos Clubes de Futebol Caso do Sporting Clube de Portugal

NDB Saraiva Guerra e Silva - 2023 - comum.rcaap.pt
As redes sociais, desde o seu nascimento em 1995, com a rede social Classmates e mais
tarde, no início deste século, com o Facebook, Twitter, Instagram, entre outras, tiveram uma …

[PDF][PDF] Arelevância DO MARKETING NA

LFS Nogueira - 2023 - estudogeral.uc.pt
Sports are one of our society‟ s Cornerstones and it‟ sa major part in the majority of the
population‟ s lifestyle. Soccer has an immeasurable relevance in contemporary society and …

[PDF][PDF] Marketing communication tools and their influence on marketing innovation: Evidence from Slovakian SMEs

K GAJDKA, V NÉTEK - academia.edu
Due to lack of sources, SMEs face certain problems when applying innovative activities.
Since marketing communication tools enable to perform innovative actions, SMEs' usage of …

Estrategia de desarrollo de nuevos productos y la percepción del consumidor en Mibanco, El Agustino.

MJ Fernandez Ccanahuire, LG Trujillo Marcañaupa - 2020 - repositorio.ucv.edu.pe
La investigación tuvo como objetivo describir en que medida la estrategia de desarrollo de
nuevos productos se relaciona con la percepción del consumidor en Mibanco, El Agustino …

Modelo de negociação integrativa para a responsabilidade compartilhada pelo ciclo de vida do produto prevista na política nacional de resíduos sólidos

WDO SILVA - 2019 - repositorio.ufpe.br
O presente estudo propôs um modelo de negociação integrativa para a definição de
portfólios de ações individuais da logística reversa para a gestão de resíduos sólidos que …