Analyzing Consumer Reviews for Understanding Drivers of Hotels Ratings: An Indian Perspective
S Dasgupta, S Roy, J Sen - arXiv preprint arXiv:2408.04369, 2024 - arxiv.org
In the internet era, almost every business entity is trying to have its digital footprint in digital
media and other social media platforms. For these entities, word of mouse is also very …
media and other social media platforms. For these entities, word of mouse is also very …
What Matters While Rating a Hotel by a User? An Indian Perspective
S Dasgupta, S Roy, J Sen - 2024 15th International Conference …, 2024 - ieeexplore.ieee.org
In the internet era, almost every business entity is trying to have its digital footprint in digital
media and other social media platforms. For these entities, word of mouse is also very …
media and other social media platforms. For these entities, word of mouse is also very …
Nostalgic Resonance: Exploring the Impact of Rebranding on Consumer Behavior
This research aims to delve into consumer behavior, irrespective of demographic factors,
and explore the impact of nostalgia on both established and upcoming brands. The study …
and explore the impact of nostalgia on both established and upcoming brands. The study …