This paper examines event tourism as a field of study and area of professional practice
updating the previous review article published in 2008. In this substantially extended review …

Purpose Trade fairs have crucial socio-economic, cultural and political impacts. This paper
aims to explore these multi-faceted effects at the local level from a citizens' perspective …

Among known studies of city branding by Chinese megacities to realise urban
transformation, there is no explorative study of how smaller Chinese cities engage in city …

Abstract The World Expo 2010 was a pivotal event aimed at demonstrating that Shanghai is
an attractive, modern and comfortable city, infused with traditional Chinese values and ready …

A mega-event is an open socioeconomic system characterized by massive budget demands
and multiple types of subprojects and their complex interrelationships. Although a mega …

This study investigated the effect of city image on residents' perceptions and the top-down
and bottom-up effects of sporting events on the host city. The study developed and tested a …

Recently, place branding has received increasing attention from both academic and policy
circles. As place branding is an interdisciplinary field, scholars from different backgrounds …

The objectives of this article are to explore the strategy of event bundling from the
perspectives of varied event stakeholders including event organizers, event attendees, and …

Events have become increasingly important in acting as image builders for their host
destinations (ie, cities, regions). Equivalently, the image of a destination can have an impact …

In this volume Florian Schneider shows how mass media events fit into the political,
economic, and cultural developments in China. Through expert interviews and empirical …