Purpose In this study, we have collected the response from 200 private university lecturers in
Kurdistan Region of Iraq. In order to test the hypotheses, we have proposed structural …

Purpose The purpose of this study is to propose an extended model of technology
acceptance model (TAM) in the use of financial technology (Fintech) in the context of Islamic …

Purpose The quality assessment of e-commerce services is of particular research interest,
as it has been widely found that quality is directly linked to customer satisfaction and loyalty …

The purpose of this study was to analize the impact of product quality indicators on the
satisfaction of customers. Primary data was obtained from customers of aqua in Transmart …

This study illustrates that determinants of customer satisfaction in hospitality venues can be
identified through an analysis of online reviews. Using text mining and content analysis of …

Purpose–The purpose of this paper is to explore the underlying dimensions of local cuisine
image by identifying the key cuisine attributes tourists rely on in their evaluations of local …

The consumer perceived value construct is a very important component in the consumer
value literature and it has been identified as one of the most important measures for gaining …

Tourism is one of the largest and fastest growing industries worldwide. It helps to support the
economic growth and development of many countries, Thailand included. A key engine of …

Purpose: Past studies have proven that there is an increasing trend showing more tourists
are travelling to rural areas for vacation because of its richness of the local natural, cultural …

Purpose The research on consumerism has been dramatically rising in recent decades.
However, in the food industry, little research has been empirically conducted in the …