Commensality is a key aspect of social dining. However, previous research has identified a
number of pros and cons associated with the incorporation of digital technology into eating …

Research on those variables that have been shown to influence the consumer's choice of
beer is reviewed. The focus is on the choice of whether to drink beer as opposed to a …

Taste perception results from integrating all the senses. In the case of audition, research
shows that people can associate certain auditory parameters (eg, pitch) with basic tastes …

When it comes to eating and drinking, multiple factors from diverse sensory modalities have
been shown to influence multisensory flavour perception and liking. These factors have …

Food industries are developing new processing technologies, resulting in the emergence of
new product categories, including ready-to-eat meals, functional foods and beverages, and …

While virtual reality (VR) has become increasingly popular in food-related research, there
has been a lack of clarity, precision, and guidelines regarding what exactly constitutes a …

Our experience of food and drink depends on more than merely the ingredients that have
been combined in a dish or drink and the way in which it has been prepared. There is …

This article is a report of results of three studies investigating effects of fast versus slow
background musical tempo on physiology, cognition, and emotions. Two pilot studies first …

Store atmospheres are inherently multisensory and constitute an important driver of
consumer behaviour. The research suggests that background music (as one element of the …

Music is a ubiquitous stimulus known to influence human affect, cognition, and behavior. In
the context of eating behavior, music has been associated with food choice, intake and …