Ornamental production worldwide has changed dramatically in the past 20 years. A
globalized scene has shifted production to new countries from Africa, Asia, and South …

Abstract Using the Great Recession as a case study, we evaluate the evidence for the
“lipstick effect” by analyzing expenditures on cosmetics products using data from the Bureau …

This study examined the factors that determine US household expenditure patterns for food
products in the context of exceptional price shocks due to the COVID-19 pandemic. This …

The COVID-19 pandemic increased online shopping, including for potted plants; however,
research on plant-purchasing behaviors outside of physical stores is limited. This study …

Rose (Rosa× hybrida) breeders historically have bred plants based on what they personally
have deemed attractive and traits required by growers to produce the crop successfully. End …

Social media and the internet have impacted how companies and organizations advertise to
consumers. Digital advertising has created the opportunity to engage with consumers, target …

The oriental lily 'Casa Blanca'is one of the most popular and high-value flowers. The period
for keeping these flowers refrigerated is limited. Therefore, forecasting the prices of oriental …

The use of native ornamental plants in urban landscapes and ornamental consumers'
designs is one strategy to preserve biodiversity. Sprekelia formosissima (L.) Herb., known as …

Social media are an important approach for florists to reach consumers, and many florists
have set incentives to encourage users to engage with their social media pages. However …

The millennial generation, born between 1981 and 1996, is the largest demographic age
group in the United States. This generation of plant enthusiasts has experienced financial …