Social influence research in consumer behavior: What we learned and what we need to learn?–A hybrid systematic literature review
Social influence plays a significant role in shaping consumer behavior, and research in this
area comprises a substantial portion of the literature. Despite the vast number of studies …
area comprises a substantial portion of the literature. Despite the vast number of studies …
Review helpfulness prediction on e-commerce websites: A comprehensive survey
This comprehensive survey investigates methodologies and factors utilized for predicting
review helpfulness on e-commerce websites. Analyzing 132 research publications from the …
review helpfulness on e-commerce websites. Analyzing 132 research publications from the …
Customer perception of the deceptiveness of online product reviews: A speech act theory perspective
With the presence of fake reviews on e-commerce platforms, the reliability of reviews
becomes questionable. The extant literature demonstrates the impact of fake reviews on …
becomes questionable. The extant literature demonstrates the impact of fake reviews on …
Designing marketing content for social commerce to drive consumer purchase behaviors: A perspective from speech act theory
F Wang, H Xu, R Hou, Z Zhu - Journal of retailing and consumer services, 2023 - Elsevier
With the emergence of content-driven social commerce, designing marketing content that
better stimulates consumer purchase behaviors has become increasingly essential …
better stimulates consumer purchase behaviors has become increasingly essential …
Information multidimensionality in online customer reviews
Online customer reviews, as customer experience sharing, contain multiple dimensions of
information that have rarely been systematically examined in prior research. Drawing from …
information that have rarely been systematically examined in prior research. Drawing from …
Do fake reviews promote consumers' purchase intention?
Y Song, L Wang, Z Zhang, L Hikkerova - Journal of Business Research, 2023 - Elsevier
Although fake reviews are ubiquitous in the information interface that consumers browse,
there is little research to understand the role of fake reviews in the online purchase process …
there is little research to understand the role of fake reviews in the online purchase process …
Focus within or on others: The impact of reviewers' attentional focus on review helpfulness
When reviewers write online reviews, they differ in the focus of their attention: some focus on
their own experiences, whereas some direct their attention to others—prospective …
their own experiences, whereas some direct their attention to others—prospective …
A critical assessment of consumer reviews: A hybrid NLP-based methodology
Online reviews are integral to consumer decision-making while purchasing products on an e-
commerce platform. Extant literature has conclusively established the effects of various …
commerce platform. Extant literature has conclusively established the effects of various …
Differential effects of analytical versus emotional rhetorical style on review helpfulness
This paper examines the interaction effect of analytical versus emotional rhetorical styles
and overall ratings on the perceived helpfulness of product reviews on an e-commerce …
and overall ratings on the perceived helpfulness of product reviews on an e-commerce …
[HTML][HTML] Quantifying the effects of online review content structures on hotel review helpfulness
Purpose Drawing on attribution theory, the current paper aims to examine the effects of
review content structures on online review helpfulness, focusing on three pertinent …
review content structures on online review helpfulness, focusing on three pertinent …