Millennials' response toward luxury fashion brands: The balance theory's perspective
H Shaari, SNSA Hamid… - Gadjah Mada International …, 2022 - search.informit.org
The mushrooming growth of luxury brands has been evidenced worldwide, especially
among developing countries such as Malaysia. Despite Malaysian consumer confidence …
among developing countries such as Malaysia. Despite Malaysian consumer confidence …
Exploring customer perceptions toward different service volumes: An integration of means–end chain and balance theories
CF Lin, CS Fu, YT Chen - Food quality and preference, 2019 - Elsevier
Based on means-end chain (MEC) and balance theories, this study aims to construct
consumers' cognitive structure toward services provided by classy restaurants. It also …
consumers' cognitive structure toward services provided by classy restaurants. It also …
Generation y's intention to perform in-store recycling in the fast fashion industry: A combined TPB and NAM approach
K Schröder, S Pietralla - 2018 - diva-portal.org
Background: Due to accelerating environmental problems caused by fast fashion
sustainable business solutions become increasingly important. Thus, the following thesis …
sustainable business solutions become increasingly important. Thus, the following thesis …