The development and spread of the internet and social media technologies across China
have provided people with alternative pathways for achieving celebrity status and wealth …

Danmu (anonymous superimposed video comments) is a popular form of communication on
Chinese and Japanese video sharing sites. While previous studies primarily focused on the …

Food vlogs are an important way to promote food tourism, but the effect of food vlogs on
potential tourists' travel intentions is effectively discussed. This study discusses a new …

The aim of this article collection is to examine Chinese social media technology and culture
as a distinctive form of mediated communication and practice. The Internet and social media …

Responding to recent calls in sociolinguistics and social semiotics to study the material,
technological and embodied features of writing, this article examines Chinese users' …

Introduction The instructional video is considered to be one of the most distinct and effective
virtual learning tools. However, one of its biggest drawbacks is the lack of social interaction …

Along with new forms of mediated communication, social media technologies have created
new forms of audience engagement with traditional broadcast talk formats. As forms of …

The advances and proliferation of social media technologies have not only empowered
Chinese users with more opportunities for opinion expression and public participation, but …

Hanfu, an attire newly reinvented by China's youth, has been revived as traditional Chinese
attire and further reconstructed as a symbol of China's emerging cultural identity. During the …

This study examines danmu (bullet screens) as a form of parasocial audience engagement,
focusing on two television interviews with women athletes. A textual analysis of 3513 …