The effects of Electronic Word Of Mouth (EWOM) and Brand-Awareness to govern the advancement...

[PDF] dergipark.org.tr

E-Wom'un Tekrar Satın Alma Niyetine Etkisi

VÖ Akgün, HC Altay - Selçuk Üniversitesi Sosyal Bilimler Enstitüsü …, 2024 - dergipark.org.tr
E-Wom (elektronik ağızdan ağıza iletişim), müşterilerin bir mal ya da hizmetle ilgili
birbirlerine önerilerde bulunmasını ve deneyimlerini paylaşmasını sağlayan bir pazarlama …
相关文章 所有 5 个版本
[PDF] advancesinresearch.id

The Role of Brand Attitude to Mediate Electronic Word of Mouth on Purchase Intention

VN Bundu, Z Zakaria, IA Labo - Advances in Business & …, 2024 - advancesinresearch.id
Purpose: This study aims to investigate the role of Brand Attitude as a mediator in the
relationship between Electronic Word of Mouth (eWOM) and Purchase Intention. Research …
相关文章
[PDF] ikado.ac.id

Faktor-Faktor yang Mempengaruhi Repurchase Intention Pada E-Marketplace Dengan Menggunakan Extended Expectation Confirmation Model (ECM)

MF Yusuf, E Pramana, EI Setiawan - Teknika, 2023 - ejournal.ikado.ac.id
E-marketplace saat ini telah berkembang sangat pesat. Pemerataan wilayah coverage dan
kecepatan koneksi sudah jauh semakin berkembang, maka perubahan aktivitas dari …
被引用次数：9 相关文章 所有 3 个版本
[HTML] uin-malang.ac.id

[HTML][HTML] Pengaruh brand awareness, brand preference, dan brand trust terhadap repurchase intention: Studi pada konsumen brand Fashion Ghealsy Malang

ND Khoirot - 2024 - etheses.uin-malang.ac.id
Dewasa ini, bisnis berkembang semakin pesat dan repurchase intention menjadi salah satu
faktor penentu keberlanjutan bisnis. Repurchase intention dipengaruhi beberapa faktor …
相关文章 所有 2 个版本