客製化禮品平台設計與行銷之研究
樊祖燁， 許菾鈞， 謝宇晴， 吳佳軒， 高捷馨 - 耕莘學報, 2020 - 163.21.98.238
人們在重要的節日往往會想要送禮物給親友, 但卻不想和別人送的一樣. 無奈一般人想送些特殊
的禮物但卻沒有想法, 就算有了想法也買不起. 本研究即是基於這個現象, 運用評估研究法 …
的禮物但卻沒有想法, 就算有了想法也買不起. 本研究即是基於這個現象, 運用評估研究法 …
Examining the Effect of Website Quality on Perceived Risk in an Online Auction: Moderating Influences of Involvement
JY Chen, YC Lin, PY Chen, TL Tsai… - Xing Xiao Ping …, 2018 - search.proquest.com
As online auction grows rapidly in recent years, researchers have begun to explore various
antecedents of consumers' shopping behaviors in the online auction context. Although a …
antecedents of consumers' shopping behaviors in the online auction context. Although a …