Purpose This study aims to broaden understanding of customer helping behaviour in the
banking environment and provide strategic direction for much-needed further research …

Although tourist loyalty has been reported to be crucial in Halal tourism, there are few
studies examining Halal tourist loyalty. This study assesses how tourist loyalty is determined …

Purpose The purpose of this study is to empirically examine the antecedents and
consequences of corporate brand image in the context of Islamic banks in Malaysia. The …

This study identifies determinants of customer loyalty to Islamic banking in Indonesia using a
structural equation model (SEM) and confirmatory factor analysis (CFA). Data of 362 …

Purpose As the popularity of Islamic banking and financial instruments continues to rise
globally, a recurring empirical question is what specifically makes consumers choose …

Purpose The study aims to examine the difference of financial-based brand equity of Sharia-
compliant and non-Sharia-compliant companies listed in the stock market …

As an essential and exciting topic in financial management, MCDM has been widely used in
evaluating financial performance to improve the suitability and reliability of financial …

This study aims to present a theoretical model that would explain the factors influencing
behavioural intention towards Extended Reality (XR) in gaming applications using Stimulus …

Pasar modal syariah memiliki potensi yang sangat besar untuk mendorong pembangunan
ekonomi dan keuangan yang berkelanjutan. Investor di pasar modal syariah masih sangat …

Purpose The study aims to identify a gap within the extant literature on the inadequacy of
earlier extension of the theory of reasoned action (TRA) and theory of planned behavior …