[图书][B] Political marketing: Principles and applications

J Lees-Marshment - 2014 - taylorfrancis.com
Substantially revised throughout, Political Marketing second edition continues to offer
students the most comprehensive introduction to this rapidly growing field. It provides an …

[图书][B] The ministry of public input: Integrating citizen views into political leadership

J Lees-Marshment - 2015 - books.google.com
As political leaders acknowledge the limits of their power they increasingly integrate
constructive input from inside and outside government into their decision-making. A Ministry …