The commercial determinants of men's health promotion: A case study of gambling, nonnies, and athleisurewear

JL Oliffe, MT Kelly, N Gao… - American Journal of …, 2024 - journals.sagepub.com
Although the social determinants of health have guided equity work with the tailoring of
men's health promotion programs, the role of, and potential for, the commercial determinants …

Examining the Prevalence of Hegemonic Masculine Traits (HTMs) in Alcohol Video Advertisements: A Content Analysis of Ghanaian Manufactured Beer and Bitters

HK Bonsu-Owu, D Roca - The Journal of Men's Studies, 2024 - journals.sagepub.com
Drawing on the Hegemonic Masculinity Theory, a culturally idealized form of masculinity that
legitimizes men's dominant position over women and other marginalized men, this …

Swipe for Your Right to Party: Gender, Social Structure, and Social Media in College Drinking Intensity

HT Welser, B Helm, T Vander Ven - Sociological Focus, 2024 - Taylor & Francis
College drinking scholars have built a deep literature around the ways in which gender
shapes drinking culture and its outcomes. Few have explicitly explored the way that gender …