SK Van Stee - Communication studies, 2018 - Taylor & Francis
This study uses meta-analysis to compare the persuasive effects of metaphorical and literal messages and assess various theoretical explanations for the relatively greater …
P Verhoeven - Public relations review, 2016 - Elsevier
Corporations serve as an important news source for journalists. Media relations have long been considered a key facet of public relations (PR). This study presents scientific literature …
This article aims to analyze the use of economic metaphors in the particular case of the European sovereign debt crisis, by the examination of the public discourse as reflected in …
Purpose Social media empower individuals to voice their opinions about issues that they perceive to be unacceptable. When many others add their opinions and large quantities of …
J Sheng, H Lan - Journal of Business Research, 2019 - Elsevier
It is understood that the mass media are a pervasive force in shaping the public's perceptions. This paper incorporates agenda-setting theory to explore whether and to what …
W Joris, L Puustinen… - International …, 2018 - journals.sagepub.com
This article examines the metaphoric frames in the coverage of the Euro crisis in newspapers across five EU countries. Our quantitative frame analysis identified five …
The recent financial crisis has been covered in newspapers with metaphors such as toxic assets and toxic loans. Although these groups of related metaphors (ie, metaphor families) …
АД Казун, АП Казун - Мониторинг общественного мнения …, 2020 - cyberleninka.ru
В статье мы анализируем освещение пандемии коронавируса на «Первом канале» за период с 1 февраля 2020 г. по 30 июля 2020 г. На основе анализа более 3 тысяч …
Á Arrese - Communication & Society, 2015 - revistas.unav.edu
Este artículo trata de analizar la utilización de metáforas económicas en el discurso público sobre la crisis de deuda soberana en Europa, a través del estudio de su presencia en los …