Social media influencers (SMIs) have become an important source of health information for adolescents. However, the lack of expertise and commercial interests of SMIs pose …
D Lee, C Wan - Journal of Interactive Marketing, 2023 - journals.sagepub.com
Food live streaming shopping, which features a host eating and promoting the products to viewers, has become a new form of food marketing. In three studies, the authors examine …
Y Qutteina, L Hallez, M Raedschelders… - Public health …, 2022 - cambridge.org
Objective: To assess the relationship between exposure to social media food messages and self-reported adolescent eating outcomes (including food intake, perceived norms and food …
Por que os grandes gurus do Vale do Silício proíbem seus filhos de usar telas? Você sabia que nunca na história da humanidade houve um declínio tão acentuado nas habilidades …
XY Leung, J Sun, A Asswailem - International Journal of Hospitality …, 2022 - Elsevier
Social media influencer marketing is gaining importance in the restaurant industry, especially for independent restaurants. This study explores the underlying mechanism of …
The obesity problem has reached a critical level and is threatening not only personal health but also public health systems around the world. Obesity in young adults is especially …
Purpose This study aims to focus on the dynamics in influencer-consumer relationships to understand how Generation Z consumers' identification and social comparison with …
Objectives To examine the association between social media use and health risk behaviours in adolescents (defined as those 10-19 years). Design Systematic review and …
DLM van der Bend, T Jakstas, E van Kleef… - Appetite, 2022 - Elsevier
Traditional food marketing stimulates adolescents' consumption of energy-dense, nutrient- poor foods. These dietary behaviours may track into adulthood and lead to weight gain …