This study explores the significant influence of effective brand management on the success
of products in the market. The study examines the aspects of brand management that affect …

This study investigates the interplay between Corporate Governance, Internal Control,
Corporate Reputation, and Employee Engagement, focusing on the moderating role of …

The research presented here uses the Indonesian Surplus case study to examine how
brand reputation affects brand performance. The study employed a quantitative descriptive …

Our natural environment is suffering the consequences of the current highly dynamic and
competitive social and economic conditions that force people and firms to mainly focus on …

Purpose Drawing on social identity, signalling and stakeholder theories, this paper aims to
examine corporate reputation's (CR) mediating role concerning corporate social …

Purpose This study aims to look into how customer satisfaction (CS) plays a mediating role
in the relationship between corporate social responsibility (CSR) and customer loyalty (CL) …

This study aims to examine the impact of environmental accounting on corporate social
responsibility in industrial companies listed on the Amman Stock Exchange. A quantitative …

Purpose Researchers have tried analysing how the organizations' practices of doing good
can help improve their employees' satisfaction over the past couple of decades. Employee …

We studied employees' responses to the Corporate Social Responsibility (CSR) program
implemented within the Canadian headquarters of a global consumer goods company. Our …

In the digital transformation era, environmental, social, and governance (ESG) practices
increasingly shape customers' behavior (CB) toward brands, serving as frameworks that not …