Wine tourism: Motivating visitors through core and supplementary services

ET Byrd, B Canziani, YCJ Hsieh, K Debbage… - Tourism …, 2016 - Elsevier
Wine tourism is a relatively fledgling industry sector facing a number of important economic
development issues. One such issue is the industry's ability to foster a sustainable revenue …

Certainty, risk and knowledge in the satisfaction‐purchase intention relationship in a new product experiment

H Huy Tuu, S Ottar Olsen - Asia Pacific Journal of Marketing and …, 2012 - emerald.com
Purpose–The purpose of this paper is to examine the roles of perceived certainty,
manipulated risk and knowledge in the satisfaction‐purchase intention relationship in the …

Factors affecting credit card use in India

A Khare, A Khare, S Singh - Asia Pacific Journal of Marketing and …, 2012 - emerald.com
The purpose of this paper is to understand the moderating influence of Multi‐item List of
Value (MILOV) on credit card attributes, age, and gender in credit use among Indian …

Moderating role of perceived risk in credit card usage and experience link

H Chahal, G Kaur Sahi, A Rani - Journal of Indian Business Research, 2014 - emerald.com
Purpose–The purpose of this paper is to present the exploratory research into the
moderating influence of perceived risk on credit card usage and experience link and to …

Value added services and adoption of mobile payments

C Augsburg, J Hedman - … of the Sixteenth International Conference on …, 2014 - dl.acm.org
In this paper, we investigate the role of Value Added Services (VAS) in consumers' adoption
of mobile payments. VAS are supplementary digital services offered in connection with …

[PDF][PDF] Renewable energy products and customer's purchase intentions having environmental concern

MI Malik, M Ahmad, AH Jandan, F Saleem… - International Journal of …, 2020 - zbw.eu
The wind or solar, a renewable energy source, is not depleted when used. The current study
examined the relationship of renewable energy products (solar panels and related …

Antecedents of redemption of reward points: credit card market in China and international comparison

MT Liu, JL Brock - Journal of International Consumer Marketing, 2009 - Taylor & Francis
This article studies and identifies factors that affect the redemption of reward points under
customer loyalty programs commonly adapted by Chinese credit card issuers. This article …

Examining the dynamics leading towards credit card usage attitude: an empirical investigation using importance performance map analysis

B Rishi, DK Mallick, A Shiva - Journal of Financial Services Marketing, 2024 - Springer
Many researchers have investigated the consumer's attitude towards using credit cards.
However, how the different attributes contribute to credit card usage attitude is not evident …

Consumer perception and attitude towards credit card usage: A study of Pakistani consumers

A Ahmed, A Amanullah, M Hamid - Journal of Comparative International …, 2009 - erudit.org
Consumer financing have become increasingly important in the private sector of Pakistan for
the last two decades. With the new reforms in the banking sector, the marketing of financial …

Managing perceived risk for credit card purchase through supplementary services

A Goyal - Journal of Financial Services Marketing, 2008 - Springer
The present study aims to understand the significance of supplementary services as
nonpersonal sources of information to consumers to handle perceived risk associated with …