[HTML][HTML] Implementing sustainable design theory in business practice: A call to action

B Baldassarre, D Keskin, JC Diehl, N Bocken… - Journal of cleaner …, 2020 - Elsevier
The intensification of industrial activity within an unsustainable development paradigm
caused an alarming environmental crisis intertwined with societal problems on a global …

Using design thinking to respond to crises: B2B lessons from the 2020 COVID-19 pandemic

P Cankurtaran, MB Beverland - Industrial marketing management, 2020 - Elsevier
We examine the value of design thinking in times of crisis. Drawing on examples of firm
innovations during the 2020 Covid-19 lockdown, we propose that disruptive events …

Design-led strategy: how to bring design thinking into the art of strategic management

E Knight, J Daymond… - California management …, 2020 - journals.sagepub.com
Design thinking has emerged as an important way for designers to draw on rich customer
insights to enhance their products and services. However, design thinking is now also …

Strategic design: origins and contributions to intellectual capital in organizations

C Gallego, GM Mejía, G Calderón - Journal of Intellectual Capital, 2020 - emerald.com
Purpose This article proposes a conceptual basis upon which to address strategic design as
business intellectual capital. Design/methodology/approach A literature review was carried …

Design thinking implementation for innovation: An organization's journey to ambidexterity

K Randhawa, N Nikolova, S Ahuja… - Journal of Product …, 2021 - Wiley Online Library
Implementing design thinking for innovation (DTI) is seen as a way to balance exploration
and exploitation, and thus attain an ambidextrous innovation portfolio. Yet, transitioning to …

Integrating design into organizations: The coevolution of design capabilities

T Björklund, H Maula, SA Soule… - California management …, 2020 - journals.sagepub.com
Organizational leaders are increasingly turning to design approaches as a panacea for
uncertainty and disruption. However, frictions between design and typical engineering and …

Design thinking for organizational innovation at PepsiCo

S Magistretti, C Dell'Era, C Cautela… - California …, 2023 - journals.sagepub.com
While design thinking has gained popularity in product innovation, scholars argue that
design thinking can also trigger and sustain organizational innovation. This study …

A managerial mental model to drive innovation in the context of digital transformation

D de Paula, C Marx, E Wolf, C Dremel… - Industry and …, 2023 - Taylor & Francis
Industry 4.0 is transforming how businesses innovate and, as a result, companies are
spearheading the movement towards 'Digital Transformation'. While some scholars …

Framing the multifaceted nature of design thinking in addressing different innovation purposes

S Magistretti, M Bianchi, G Calabretta, M Candi… - Long range …, 2022 - Elsevier
Scholars and practitioners acknowledge the role of design, and specifically design thinking,
as a driver of innovation and change. Design thinking is gaining attention in the business …

Making design thinking work: Adapting an innovation approach to fit a large technology-driven firm

SB Mahmoud-Jouini, SK Fixson… - Research-Technology …, 2019 - Taylor & Francis
Overview: In their quest to become more innovative, many firms try out new innovation
approaches that are brought in from the outside. Design thinking has been one of these …