Analysis of the sports broadcasting market in the television broadcasting industry

T Oh, JH Kang - European Sport Management Quarterly, 2022 - Taylor & Francis
Research questions This paper (a) analyses the audience of sports broadcasting from a
programme repertoire perspective and (b) clarifies the market structure of sports …

Predicting empirical patterns in viewing Japanese TV dramas using case-based decision theory

K Kinjo, S Sugawara - The BE Journal of Theoretical Economics, 2016 - degruyter.com
This article empirically analyzes consumer behavior of viewing TV dramas using case-
based decision theory. The theory addresses an economic situation with structural …

Case-based decision model matches ideal point model: Application to marketing decision support system

K Kinjo, T Ebina - Journal of Intelligent Information Systems, 2018 - Springer
This paper studies the relationship between a case-based decision theory (CBDT) and an
ideal point model (IPM). We show that a case-based decision model (CBDM) can be …

Content/program distribution

DA Ferguson - Handbook of media management and economics, 2018 - taylorfrancis.com
The selection and distribution of program content in the United States have been studied
previously within evolving economic models. This chapter examines business-to-business …

Connecting Human Behaviors and Demographic Characteristics Using Massive Individual-Level Data and Predictive Analytics

JM Clark - 2017 - search.proquest.com
Modern technologies provide massive amounts of data which reveal both individuals'
behaviors and their personal characteristics. This dissertation studies the use of predictive …

[PDF][PDF] An empirical analysis for a case-based decision to watch Japanese TV dramas

K Kinjo, S Sugawara - No. CIRJE-F-940, CIRJE, Faculty of …, 2014 - cirje.eu-tokyo.ac.jp
This article empirically analyzes consumer behavior of watching TV dramas via case-based
decision theory. This theory models consumer decision under uncertainty in product quality …

The Experience and Meaning of Media to Non-Mainstream Athletes: Qualitative Study

E Yoo, JH Park, JM Lee - Sustainability, 2021 - mdpi.com
This study aims to understand the process by which ssireum (traditional Korean wrestling),
which was labeled a declining industry, has regained its popularity owing to the impact of …

[PDF][PDF] The Experience and Meaning of Media to Non-Mainstream Athletes: Qualitative Study. Sustainability 2021, 13, 1154

E Yoo, JH Park, JM Lee - 2021 - researchgate.net
This study aims to understand the process by which ssireum (traditional Korean wrestling),
which was labeled a declining industry, has regained its popularity owing to the impact of …

스포츠방송콘텐츠의경쟁구조분석: 텔레비전방송시장을중심으로

오태연 - 2016 - s-space.snu.ac.kr
본 연구는 미디어시장 내 스포츠방송콘텐츠의 경쟁구조를 다양한 관점에서 분석하는 것을
목적으로 하며 특히 텔레비전 방송시장 내에서의 경재에 대해 주로 살펴보고자 한다 …

[PDF][PDF] Advertising Quantity Regulation and Content Quality Distortion

I Shacham - 2020 - econ.biu.ac.il
This paper studies the effects of advertising quantity regulation in television on channels'
content quality decisions. Many countries impose quantity restrictions on the amount of …