Digital Marketing Business Strategy to MSME Performance in the Industrial Revolution 4.0 Era

A Setyawati, R Sugangga, FI Maula… - Jurnal Entrepreneur Dan …, 2023 - journal.uc.ac.id
This research examines how digital marketing helps SMEs in the industrial era 4.0. Seeing
the phenomenon that is currently growing rapidly in the world of SMEs is very interesting …

Analysis of MSME Innovation Strategies Before and After the Covid-19 Pandemic (Case Study of Omahan Kepanjen Coffee)

A Setyawati, R Sugangga, FI Maula… - International Journal Of …, 2022 - ijhess.com
The phenomenon of the COVID-19 pandemic has resulted in economic sluggishness in
various sectors. The sectors affected include the MSME sector. Many business actors …

Pengaruh Penilaian Produk dan Testimoni Pelanggan terhadap Keputusan Pembelian di Platform E-commerce Bukalapak di Indonesia

SB Utomo, E Andriani, EK Devi - Sanskara Ekonomi …, 2023 - sj.eastasouth-institute.com
Studi kuantitatif ini menyelidiki dinamika perilaku konsumen di platform e-commerce
Bukalapak di Indonesia, dengan fokus pada dampak peringkat produk dan testimoni …

[PDF][PDF] Jurnal Entrepreneur dan Entrepreneurship

AB Amos, JA Effendy, LL Soetandio, YC Siloam… - 2023 - dspace.uc.ac.id
This research examines how digital marketing helps SMEs in the industrial era 4.0. Seeing
the phenomenon that is currently growing rapidly in the world of SMEs is very interesting …

Exploring the Determinants of Legal Compliance in Small and Medium Enterprises in West Java: Type of Industry, Company Size, Legal Awareness, and Regulatory …

P Umardani - West Science Law and Human Rights, 2023 - wsj.westscience-press.com
This study explores the determinants of legal compliance in small and medium enterprises
(SMEs) in West Java, Indonesia. Specifically, it examines the effects of type of industry …