YouTube and TikTok have gained increasing recognition as social network sites to support
online knowledge acquisition, sharing, and application via social media platforms in the …

The objective of this study is to investigate the factors that influence the use of social media
apps as a procedural learning tool during COVID-19. The primary aim of this research is to …

Background The adoption of online banking is still a concern in developing countries, with
limited research in investigating the factors that can lead to the intention to use and the …

In the era of Industry 5.0, marked by cutting-edge technologies that enhance manufacturing
processes, the supply chain constitutes a pivotal component that connects manufacturers …

The problem addressed by this study was the lack of qualified security professionals
entering the workforce from Generation Z in medium-sized organizations within the metro …

The current paper was looking at how the factors of content richness, trust, perceived ease of
use, perceived usefulness and user satisfaction impact TikTok acceptance. Participants of …

The authors of the research study investigated and compared the use of media among
young adults (aged 19-24) in Slovakian and Latvian families, along with its potential for …

Social networks are an integral part of the modern information society, have no age or
professional restrictions. On the basis of social networks conduct various research …

Brand hate is prevalent across industries, particularly in technological sectors, where
companies face more brand hate and subsequent retaliatory behaviors than other sectors …