This paper performs a comprehensive analysis of academic research on impulse buying
following a systematic literature review approach. Drawing on the TCCM framework …

In the past few years, online impulse purchase has garnered attention from researchers in
various fields, especially noted in the relatively new field of social commerce (S-commerce) …

Research offers some indication that the online customers' shopping experience (OCSE)
can be a strong predictor of online impulsive buying behavior, but there is not much …

The investigation of established drivers of online purchase behavior is of great relevance
during the COVID-19 pandemic, as companies must anticipate consumer behavior during …

With the proliferation of live streaming, there is evidence that online impulse buying is
becoming an emerging phenomenon. Although many studies have investigated impulse …

The global COVID-19 outbreak and consequent lockdown pushed consumers to engage in
more e-shopping, which could lead to e-impulse purchases (e-IB). The purpose of this study …

Social commerce has altered the consumption experience due to various interactive factors.
Growing evidence stated that users are prone to buy impulsively in such an environment …

Online impulsive buying has become increasingly prevalent in e-commerce and social
commerce research, yet there is a paucity of systematically examining this particular …

E-commerce and social media integration are becoming increasingly popular throughout the
world, particularly with the emergence of Web 2.0 technology. In a social commerce (SC) …

Adopting electric vehicles (EVs) is regarded as one of the leading solutions to environmental
issues. However, recent research on the promotion of EVs adoption focuses on perceptions …