Driving forces of social media and its impact on tourists' destination decisions: a uses and gratification theory

SA Keelson, E Bruce, SB Egala, J Amoah… - Cogent Social …, 2024 - Taylor & Francis
This study investigates the impact of social media on tourists' destination decisions in a less
digitalized economy through the lens of the uses and gratification theory. Data was collected …

Pengalaman Merek Destinasi Sebagai Mediator Terhadap Loyalitas Merek Destinasi

MI Tarigan, PT Parhusip - Jurnal Manajemen Dan Bisnis, 2022 - ejournal.ust.ac.id
Outside of the oil and gas sector, tourism is one of the mainstay sectors for Indonesia's
foreign exchange earnings. The Indonesian government has devised a long-term strategy to …

Social media and optimization of the promotion of Lake Toba tourism destinations in Indonesia

MS Harahap, R Khadafi, EJ Hasibuan… - Computer Science …, 2023 - 85.187.128.170
Tourism is one of the largest contributors to Indonesia's foreign exchange earnings,
surpassing taxation, energy, and gas. This study seeks to investigate the use of social media …

Role of E-Service Quality and E-Marketing on The Sustainability on Market Growth

O Saes - Journal of Current Research in Business and …, 2024 - jcrbe.org
Abstract Service quality is the best matrix for evaluating consumer satisfaction in comparison
between expectations and perceptions of service. This is the basis for consumers to be able …

Integrated Service Strategy and Key Opinion Leader in Education Sectors

G Suar - Journal of Current Research in Business and …, 2024 - jcrbe.org
Consumers pay in return for the convenience, service and satisfaction they receive from the
service, not for ownership of the service. This is the basis for consumers to be able to buy …

Management Optimization for Strengthening Catur Kintamani Tourism Village

NM Wahyuni, IWW Astara… - International …, 2023 - journalkeberlanjutan …
Abstract Catur Kintamani Village has been designated as a tourist village based on Bangli
Regent Regulation Number 4 of 2018. Tourism trips with beautiful rural nature are the …

PENGARUH PEMASARAN MEDIA SOSIAL, CITRA DESTINASI, DAN CITRA PERUSAHAAN TERHADAP KEPUTUSAN PEMBELIAN PAKET PERJALANAN PADA PT …

Y MUHAMMAD FAISAL - 2023 - digilib.unila.ac.id
Pandemi Covid-19 yang masih berlangsung hingga triwulan II 2022 memiliki dampak
langsung terhadap pelaku tempat wisata di Provinsi Lampung yang diharuskan menutup …

[PDF][PDF] International Journal of Social Science and Human Research

AUB Dharma - ijsshr.in
The trend of tourist visits in Indonesia after Covid-19 has increased more than the period
before Covid-19, despite being under intense competitive pressure. This competitive …

อิทธิพล ของ รูป แบบ การ ตลาด เชิง เนื้อหา ที่ ส่ง ผล ต่อ การ ตัดสินใจ เดินทาง ท่องเที่ยว จังหวัด ขอนแก่น

P Kumjorn, K Choprukchan, P Opthom… - … Journal, Loei Rajabhat …, 2024 - so05.tci-thaijo.org
This study aimed to investigate the tourists' using social media behavior in Khon Kaen
province and study content marketing influencing the decision-making to travel to Khon …

Mountain Tour Guide Business Development Strategy Through Social Media Pyramid Model

A Al-ghaniy, C Ningsih, RC Johan - Journal of Tourism Education - ejournal.upi.edu
The mountain tour guiding business has grown significantly over the past few decades as a
form of alternative tourism. However, many tour guide operators have yet to fully optimize …