Y El Archi, B Benbba - Journal of Environmental Management & Tourism, 2023 - ceeol.com
This paper aims to answer four fundamental questions:(1) What scientific journals have published papers on the application of the Technology Acceptance Models (TAM) and …
Given that the mobile wallet has become a disruptive innovation, especially in the Malaysian hospitality industry, this study investigates the adoption of mobile wallet in the hospitality …
JMS Lam, H Ismail, S Lee - Journal of Destination Marketing & …, 2020 - Elsevier
Although value co-creation concept has captured much interest, especially in the tourism and hospitality fields, limited empirical studies have been conducted to explore the …
V Mathew, M Soliman - Journal of Consumer Behaviour, 2021 - Wiley Online Library
With the rapidly dramatic environmental change and intensive competition, tourism organisations are required to adopt advanced marketing strategies and techniques …
S Shi, Y Gong, D Gursoy - Journal of Travel Research, 2021 - journals.sagepub.com
Drawing on the dual process theory, this study investigates the impacts of systematic and heuristic cues on travelers' cognitive trust, emotional trust, and adoption intention toward …
This study aimed to develop a theoretical framework explaining how aspects of the technology acceptance model (TAM) and flow theory explain user attitudes and behavioral …
WM Lim, KM Jasim, M Das - International Journal of Hospitality …, 2024 - Elsevier
Augmented reality (AR) and virtual reality (VR) have emerged as transformative technologies, revolutionizing the way tourists engage with hospitality service providers. A …
A Belarmino, C Raab, J Tang, W Han - International Journal of Hospitality …, 2021 - Elsevier
Online meal delivery platforms (OMDPs), like UberEats, have received more attention since quarantine was established to prevent the spread of COVID-19. The research into …
The growth of technological revolutions and the subsequent acceptance of smart devices has increased the influence of sustainable marketing activities in the tourism industry. Due to …