Moderating Effect of Customer Satisfaction on the Relationship Between Assurance Dimension and Performance of Star Rated Hotels in North Rift Region, Kenya

EJ Kangogo, J Makomere… - … of Frontiers in …, 2024 - blueprintacademicpublishers.com
The performance of firms, particularly in the hospitality sector like hotels, is critical. It
encompasses various dimensions including efficiency, effectiveness, profitability and …