Pricing research in hospitality and tourism and marketing literature: a systematic review and research agenda
Purpose This study systematically reviewed pricing research published in leading marketing
and hospitality and tourism (H&T) journals between 2010 and 2019. It attempts to concretize …
and hospitality and tourism (H&T) journals between 2010 and 2019. It attempts to concretize …
What drives the adoption and consumption of green hotel products and services? A systematic literature review of past achievement and future promises
The current study utilises the time‐tested systematic literature review (SLR) method to
identify and analyse 76 studies addressing the consumer adoption of green hotels. The …
identify and analyse 76 studies addressing the consumer adoption of green hotels. The …
A survey of visual transformers
Transformer, an attention-based encoder–decoder model, has already revolutionized the
field of natural language processing (NLP). Inspired by such significant achievements, some …
field of natural language processing (NLP). Inspired by such significant achievements, some …
Green consumerism, green perceived value, and restaurant revisit intention: Millennials' sustainable consumption with moderating effect of green perceived quality
Adopting green practices does not always guarantee customer retention and loyalty.
Employing the theoretical lens of cue utilization theory, we conceptualize green perceived …
Employing the theoretical lens of cue utilization theory, we conceptualize green perceived …
A silver lining in the COVID-19 cloud: examining customers' value perceptions, willingness to use and pay more for robotic restaurants
The COVID-19 pandemic has severely affected the restaurant industry due to enforced
closures and limitations on social gatherings, prompting restaurateurs to innovate and adapt …
closures and limitations on social gatherings, prompting restaurateurs to innovate and adapt …
Effectiveness of sustainability communication on social media: role of message appeal and message source
Purpose This study aims to examine the effectiveness of sustainability communication on
social media. More specifically, the effects of message appeal (sensual vs guilt) and …
social media. More specifically, the effects of message appeal (sensual vs guilt) and …
Customer pressure and restaurant employee green creative behavior: serial mediation effects of restaurant ethical standards and employee green passion
Purpose Today's consumers are aware of restaurants' effects on the environment and
pressure them to implement green practices. As restaurant success largely depends on how …
pressure them to implement green practices. As restaurant success largely depends on how …
Willingness-to-pay for robot-delivered tourism and hospitality services–an exploratory study
Purpose This paper aims to investigate potential consumers' willingness to pay for robot-
delivered services in travel, tourism and hospitality, and the factors that shape their …
delivered services in travel, tourism and hospitality, and the factors that shape their …
Cross-national differences in consumers' willingness to pay (WTP) more for green hotels
This paper examines valuable main predictors of the so-called green consumption and
drivers of consumers' capabilities to pay more for eco-green accommodation services across …
drivers of consumers' capabilities to pay more for eco-green accommodation services across …
Acceptance of service robots: A meta-analysis in the hospitality and tourism industry
Robot services have become an essential competitive differentiator in the hospitality and
tourism industry. Seminal studies indicate the need for more profound knowledge about the …
tourism industry. Seminal studies indicate the need for more profound knowledge about the …