Mobile payment adoption: An empirical investigation of Alipay
The rapid growth in the adoption of mobile payments has already begun to reshape bank
payment practices. Utilizing a unique data set from a leading bank in Asia that records credit …
payment practices. Utilizing a unique data set from a leading bank in Asia that records credit …
Motivating effective mobile app adoptions: Evidence from a large-scale randomized field experiment
T Sun, L Shi, S Viswanathan… - Information Systems …, 2019 - pubsonline.informs.org
Prior literature has established a positive association between mobile app adoptions and
customers' purchase behaviors. However, it is not clear whether and how firms can actively …
customers' purchase behaviors. However, it is not clear whether and how firms can actively …