The role of style versus fashion orientation on sustainable apparel consumption

S Gupta, W Gwozdz, J Gentry - Journal of Macromarketing, 2019 - journals.sagepub.com
The fashion industry is responsible for bringing some of the worst consumption practices out
of individuals by reinforcing tendencies for overconsumption throughout society. Consuming …

Style consumption: Its drivers and role in sustainable apparel consumption

E Cho, S Gupta, YK Kim - International journal of consumer …, 2015 - Wiley Online Library
This study proposes style consumption (SC) as a way to foster sustainable apparel
consumption. In doing so, we identify explanatory and outcome variables of SC and also …

Sustainable versus conspicuous luxury fashion purchase: Applying self‐determination theory

CW Ki, YK Kim - Family and Consumer Sciences Research …, 2016 - Wiley Online Library
Building on Self‐Determination Theory, the researchers examined whether consumers'
intrinsic values precede a relatively new concept of a “sustainable luxury purchase (SLP),” in …

[PDF][PDF] Sustainable luxury fashion consumption and the moderating role of guilt

C Ki, YK Kim - Fashion, Industry and Education, 2016 - scholar.archive.org
This study explores whether consumers' sustainable luxury purchase (SLP), which refers to
luxury consumers' conscientious purchase behavior of “buying luxury for its timeless style …