The ability to have high level of innovative performance is essential in competitive global market, particularly for small and medium-sizes enterprises (SMEs). SME is the cutting edge …
The concept of innovation is becoming very pervasive and the Malaysian government has embarked on numerous approaches to promote innovation. One of the approaches is to …
Strateginen viestintä on 2000-luvun viestinnän tutkimuksessa noussut PR: n, yhteisöviestinnän, viestinnän johtamisen ja integroidun viestinnän rinnalle sekä osittain …
Social capital approaches to public relations suggest that public relations professionals serve as brokers of social resources on behalf of organizations in that just as other forms of …
El establecimiento de un modelo para el estudio de la cibercultura organizacional en torno a la innovación del conocimiento es el objetivo del presente trabajo. Se llevó a cabo un …
MD Dodd - Journal of Communication Management, 2016 - emerald.com
Purpose The purpose of this paper is to conceptualize a meso-level (organizational) social capital theoretical approach to public relations. A theory and conceptualization of social …
A Ali - NICE Research Journal, 2018 - nicerjss.com
Across the globe, SMEs are emerging as an unswerving accelerator of economic growth with a sizable contribution to job creation and customer need serving. Regardless of such …
J Bulatova - Journal of Business Management, 2015 - journals.riseba.eu
Purpose: This research paper introduces with the empirical results of a study exploring the relationships between the concepts of leadership and organizational trust. The sample used …