Alexa, what's on my shopping list? Transforming customer experience with digital voice assistants
Artificial intelligence is disrupting the retail industry. Digital voice assistants as one of the
most popular AI technologies are poised to revolutionize consumers' shopping journeys yet …
most popular AI technologies are poised to revolutionize consumers' shopping journeys yet …
Fuzzy‐set qualitative comparative analysis in consumer research: A systematic literature review
VS Diwanji - International Journal of Consumer Studies, 2023 - Wiley Online Library
The traditional symmetrical methods may not be sufficient for effectively examining the
asymmetries that are evident in the real‐world complex consumption context in the form of …
asymmetries that are evident in the real‐world complex consumption context in the form of …
Livestreaming as the next frontier of e-commerce: A bibliometric analysis and future research agenda
The prominence of livestreaming within the business sector has been on the rise, yielding a
transformative impact on the retailing and service landscape. Livestreaming has evolved …
transformative impact on the retailing and service landscape. Livestreaming has evolved …
[HTML][HTML] A sustainable step forward: Understanding factors affecting customers' behaviour to purchase remanufactured products
Despite its significant benefits, remanufactured products have very limited uptake in the
customer market. Although prior research explored the main motivations of consumer …
customer market. Although prior research explored the main motivations of consumer …
Unveiling the complexity of consumers' intention to use service robots: An fsQCA approach
Despite the growing body of research exploring factors associated with service robot
adoption, the existing comprehension of this emerging technology remains largely …
adoption, the existing comprehension of this emerging technology remains largely …
Searching online and buying offline: Understanding the role of channel-, consumer-, and product-related factors in determining webrooming intention
In recent times, the increasing accessibility of mobile technology has led to changes in
consumers' purchasing behavior. Despite the gloom and doom hearsay about how …
consumers' purchasing behavior. Despite the gloom and doom hearsay about how …
A conceptual framework of the antecedents of customer journey satisfaction in omnichannel retailing
Y Tueanrat, S Papagiannidis, E Alamanos - Journal of Retailing and …, 2021 - Elsevier
In light of the complex customer behaviour and customer journeys in omnichannel retailing,
this study aims to investigate customer co-creation behaviour, customer response and …
this study aims to investigate customer co-creation behaviour, customer response and …
Factors affecting luxury consumers' webrooming intention: a moderated-mediation approach
The aim of this study to investigate factors affecting luxury consumers' webrooming intention
using a moderated mediation framework. The study also investigates the mediating effects of …
using a moderated mediation framework. The study also investigates the mediating effects of …
Share Your Beautiful Journey: Investigating User Generated Content (UGC) and Webrooming Among Malaysian Online Shoppers
The electric commerce (e-commerce) platform in Malaysia has been growing exponentially
since the spread of Coronavirus Disease 2019 (COVID-19) pandemic. Many local …
since the spread of Coronavirus Disease 2019 (COVID-19) pandemic. Many local …
Social media marketing for luxury brands: parasocial interactions and empowerment for enhanced loyalty and willingness to pay a premium
Purpose This research aims to unravel the intricate relationship between luxury brands'
social media marketing strategies (ie communication and engagement) and their impact on …
social media marketing strategies (ie communication and engagement) and their impact on …