Context Social media (SM) use in pathology and medicine today is widespread, receives
active advocacy, and is said to bring a host of benefits. In latter days, the harmful effects of …

Social media influencers (SMIs) are an essential part of today's digital media landscape and
have the ability to significantly impact the health-related attitudes and behavior of their …

Background: There is a rise of cosmetic procedures in Saudi Arabia. Social media have
become a popular means of advertisements for cosmetic professional providers. There are …

Social media influencers are becoming an increasingly popular strategic communication
tactic used across industry verticals, including entertainment, fashion, and beauty, to engage …

BACKGROUND Social media has been credited with the potential to transform medicine,
and Twitter was recently named “an essential tool” for the academic surgeon. Despite this …

Background: Social media play an important role in plastic surgery, yet there are limited
studies in the literature to guide plastic surgeons' social networking practices. To address …

Objective The objective of this study is to identify the top 100 social media influencers in
Neurosurgery on Twitter, describe who they are, and correlate their social media influence …

The aim of this paper is to analyze the dynamics of mutual engagement within the foodie
influencer communities of practice created via Instagram. The study is based on 20 in-depth …

Since their introduction into the market, breast implants have been the subject of many
controversies. It is timely to examine the forces that have shaped the breast implant industry …

Background With the exponential increase in digital space of social media platforms, a new
group called social media influencers are driving online content of polycystic ovary …