The developments in zakah management is considered increasingly important along
towards the digital era. Based on studies in the performance of several LAZs carried out, the …

The organizations should approach the consumers by using only the instruments accepted
and trusted by them and if the email is one of the instruments, companies must be able to …

This study expounds a strategic framework of omnichannel integration to enhance the
customer experience in the inner circle of loyalty loop. Depending upon the multiple topics of …

Assessing e-mail marketing effectiveness is challenging. Prior to achieving the main goal of
sales conversion, an intermediate objective of e-mail campaigns is to capture the recipient's …

Academic research has yet to provide a comprehensive view on how to capture individuals'
attention when a promotional e-mail reaches their inbox. This study investigates the …

Küreselleşme ve teknolojik gelişmeler, işletmeleri özellikle pazarlama ve reklam
iletişiminde, müşterilere ulaşmak için yeterli etkileşime sahip yeni medya kanalları …

E-mailing has become a key element in commercial communication processes (Mullen and
Daniels, 2009), with more than half of the world's population using e-mail in 2019 (Radicati …

Email marketing plays a key role in business communications and is one of the most widely
used applications by consumers. The literature review points to several determinants that …

The new communication media have registered an exponential development among the
deliveryreception methods of the information between people. Marketing which is viewed as …

Keadaan ekonomi masyarakat Indonesia pada saat ini dapat dikatakan masih belum
merata. Dengan penduduk mayoritas beragama Islam, maka tuntunan dan kiat Islam dalam …