[图书][B] Persuasive pervasive games: The case of impacting energy consumption
M Svahn - 2014 - research.hhs.se
The number of media channels for persuasive messaging has increased tremendously in
recent years. New persuasion media such as pervasive games have come onto the stage …
recent years. New persuasion media such as pervasive games have come onto the stage …
As flies around goodies—The rise of experts and services in the emerging field of CSR and sustainability
S Alexius, S Furusten, A Werr - The organization of the expert …, 2016 - taylorfrancis.com
A never-ending barrage of management ideas bombards managers. Total Quality
Management (TQM), Lean, E-business, digital transformation and HR transformation are …
Management (TQM), Lean, E-business, digital transformation and HR transformation are …
On Experts in Marketing: Who's in the Driver's Seat and What's Love Got to Do with It?
CA Rademaker, P Nilsson - The Organization of the Expert …, 2016 - taylorfrancis.com
It is common practice among companies to engage various types of external marketing
consultants from advertising, media, PR, DM, web, event, brand, marketing research and …
consultants from advertising, media, PR, DM, web, event, brand, marketing research and …
6 On Experts in Marketing
CA Rademaker, P Nilsson… - The Organization of the …, 2016 - books.google.com
It is common practice among companies to engage various types of external marketing
consultants from advertising, media, PR, DM, web, event, brand, marketing research and …
consultants from advertising, media, PR, DM, web, event, brand, marketing research and …