Purpose The main aim of this research was to explore specialty coffee experience
dimensions and what drives revisit intentions through experiencescapes. The theoretical …

Keberadaan warung kopi di Kota Purwokerto telah begitu marak. Fenomena tersebut dapat
menjadi penanda perubahan ruang kota. Warung kopi menjadi ruang sosial baru bagi …

The purpose of this study was to explore structural relationships among customer
experience, customer satisfaction, advocacy and repurchase intentions—with emphasis on …

Purpose This study proposes “genuine small talk” in hospitality settings, particularly in coffee
shops and its impact on enhancing guest experiences. This study aims to delineate how …

The coffee shop industry in Indonesia is seeing substantial expansion. Customer retention is
a crucial factor in guaranteeing the longevity of a commercial endeavor. Indonesia is …

The potential of the coffee industry in Probolinggo City, especially in the Micro, Small, and
Medium-sized Enterprises food and beverage sector, including coffee shops, shows …

El procesamiento del café involucra a numerosos actores a lo largo de su cadena
productiva, y es en las etapas finales donde los baristas desempeñan un papel crucial …

The goals of this chapter are to examine the application of a customer-based brand equity
model based on Aaker's brand equity framework from the viewpoint of consumer behaviour …

This study is aimed to determine the effect of food quality, EWOM, and perceived price on
the revisit intention of consumers at Scarlett's Cafe Pantai Indah Kapuk. The implementation …

The number of coffee roasters in the form of cafes in South Sulawesi continues to increase.
Similarly, the number of baristas who are at the forefront of these activities has also …