The study highlights how digital marketing is often detrimental, when it is done by unskilled
service providers. It highlights how the hyped services of search engine marketing (SEM) …

With the rise of internet, internet marketing has become an important issue, for increasing
internet business competitiveness. Recently, SEO (search engine optimization) techniques …

ABSTRACT The practice of Search Engine Optimization (SEO) can significantly increase a
website's search rankings, driving more traffic to the website, and thereby increasing …

Research questions: This tutorial aims to answer two general questions:(1) What contributes
to search engine rankings? and (2) What can web content creators and webmasters do to …

Search engine marketing (SEM) has become an important strategic tool for online
destination marketing. Because of the dynamic relationships among travelers as information …

“Google may temporarily or permanently ban any site or site authors that engage in tactics
designed to distort their rankings or mislead users in order to preserve the accuracy and …

The journalism profession has changed dramatically in the digital age as the internet, and
new technologies, in general, have created new working conditions in the media …

Today the first stop for many people looking for information or to make a purchase online is
one of the major search engines. So appearing toward the top of the search results has …

In today's digital media environment, search engines constitute a significant gateway to
news and an important source of traffic for online news outlets worldwide, identifying the …

This study concentrates on search engine visibility and the benefits of search engine
optimization (SEO) in Google for businesses. It seems that search engine visibility has …