Are they being authentic? The effects of self-disclosure and message sidedness on sponsored post effectiveness

SS Lee, BK Johnson - International Journal of Advertising, 2022 - Taylor & Francis
The importance of social media for advertising and marketing has brought growing interest
and investment into sponsored influencers. However, much is unknown about the …

Instagram influencers as superwomen: Influencers' lifestyle presentations observed through framing analysis

S Devos, S Eggermont… - Media and …, 2022 - cogitatiopress.com
Female Instagram influencers presumably manipulate their online presentations to conform
to the “superwoman ideal”(ie, the idea that women have to excel in multiple roles) …

[HTML][HTML] An analysis of demographic and behavior trends using social media: Facebook, Twitter, and Instagram

A Singh, MN Halgamuge, B Moses - Social Network Analytics, 2019 - ncbi.nlm.nih.gov
Personality and character have major effects on certain behavioral outcomes. As
advancements in technology occur, more people these days are using social media such as …

Intrinsic image popularity assessment

K Ding, K Ma, S Wang - Proceedings of the 27th ACM international …, 2019 - dl.acm.org
The goal of research in automatic image popularity assessment (IPA) is to develop
computational models that can accurately predict the potential of a social image to go viral …

Follow to be followed: The centrality of MFAs in Twitter networks

I Manor, E Segev - Policy & Internet, 2023 - Wiley Online Library
This article outlines three major features of the digital society (information sharing, a levelled‐
playing field, and reciprocal surveillance) and explores their manifestation in the field of …

Portraying of Latin American women in Falabella's Instagram: Stereotypes and sexual objectification theory

M Mensa, L Vargas-Bianchi - Communication and applied technologies …, 2022 - Springer
This study examines the portrayals of women by the department store brand Falabella on
Instagram. Falabella is one of the largest retailers in Latin America with shops in several …

More Skin, More Likes! Measuring Child Exposure and User Engagement on TikTok

M Schirmer, A Voggenreiter, J Pfeffer - arXiv preprint arXiv:2408.05622, 2024 - arxiv.org
Sharenting, the practice of parents sharing content about their children on social media
platforms, has become increasingly common, raising concerns about children's privacy and …

Comparison Analysis and Data Retrieval to identify the associated people in social media by Image Processing

J Jayakody, N Jayatilake - 2022 2nd International Conference …, 2022 - ieeexplore.ieee.org
Data retrieving, Data analyzing, and face recognition has become most famous and very
often using technologies in computer applications today. So that, in recent years, there has …

Luxury fashion brands and women: a comparative analysis between brands and consumers on Instagram

M Mensa, TT Deng - … School of Communication and International Relations, 2021 - raco.cat
https://doi. org/10.51698/tripodos. 2021.50 p17-35 This study examines how luxury fashion
brands and luxury fashion brand hashtags that consumers use in their posts portray women …

Трансформация цифровой дипломатии в условиях новых вызовов: взгляд из Вашингтона и Пекина

С Кривохиж, М Теленьга - Вестник Санкт-Петербургского …, 2024 - irjournal.spbu.ru
Аннотация Глобализация создала новый медийный ландшафт, в рамках которого
реализовывается публичная дипломатия, и поставила перед практиками традиционной …