A growing body of research points to the 'Rise of the South'and the growth of South–South
trade. In this article, we consider the implications of the shifting dynamics of global trade and …

Cultural and creative products are incredibly diverse that difficult to mass-produce and fail to
meet market demands. The unique characteristics and the cultural and sales value of …

This article analyses how the private governance of global value chains (GVCs) varies
across multiple end-markets. This is explored through a two-stage mixed-methods analysis …

Literacy education has historically characterized mass media as manipulative towards
young people who, as a result, are in need of close-reading “skills.” By contrast, Pop Culture …

This study investigates the insights of ten Arab animators who are actively involved in the
production of animated content in seven Arab countries. The research endeavors to shed …

On the basis of theoretical research, a two‐dimensional analysis framework of China's
animation industry policy text is constructed from the dimension of policy tools and the …

Global supply chain integration is not only a rapidly growing feature of international trade, it
is responsible for fundamentally changing trade policy at international and domestic levels …

Race does not exist in animation—it must instead be constructed and ascribed. Yet, over the
past few years, there has been growing discourse on the intersection of these two subjects …

The 'cultural and creative industries'(CCIs hereafter) have become an integral part of the
global economy, and increasingly organized on a global scale through a complex network of …

This article analyses the existence of Mickey Mouse as the mascot of the Walt Disney
Company based on global value chain perspective. As the official mascot of Walt Disney …