Product proliferation, complexity, and deterrence to imitation in differentiated‐product oligopolies
M Piazzai, NM Wijnberg - Strategic Management Journal, 2019 - Wiley Online Library
Research Summary Game theory suggests that, in oligopolistic markets characterized by
nonprice competition, dominant incumbents can use product proliferation to occupy a region …
nonprice competition, dominant incumbents can use product proliferation to occupy a region …