Marketing complex financial products in emerging markets: Evidence from rainfall insurance in India

S Gaurav, S Cole, J Tobacman - Journal of marketing …, 2011 - journals.sagepub.com
Recent financial liberalization in emerging economies has led to the rapid introduction of
new financial products. Lack of experience with financial products, low levels of education …

Microinsurance performance–a systematic narrative literature review

G Apostolakis, G van Dijk, P Drakos - Corporate Governance, 2015 - emerald.com
Purpose–This study aims to offer a literature review on microinsurance, focusing on its
financial performance and social impact. The aim is to review current research in …

[图书][B] Fringe finance: Crossing and contesting the borders of global capital

R Aitken - 2015 - taylorfrancis.com
The most recent conversations about financial instability in International Political Economy
have addressed the ongoing financial spasms of the past five years; a global financial …

[图书][B] Microfinance, EU Structural Funds and Capacity Building for Managing Authorities: a comparative analysis of European convergence regions

GN Pes, P Porretta - 2015 - library.oapen.org
The action plan Europe 2020 sends a clear message with regard to economic and social
growth in Europe: growth must be smart, sustainable and, most of all, inclusive. In other …

[PDF][PDF] US microfinance at the crossroads

I Lieberman, J Mudd… - Scale and sustainability …, 2012 - omegafoundation.ca
1 Since money is fungible, international loans to micro entreprises are at times utilized to
smooth family income. In the US, micro loans from the NGO sector are predominantly …

The Evolution of Microfinance Products to Promote Microentrepreneurship Towards Social Progress of African Countries

BZ Chummun - Strategic Marketing for Social Enterprises in …, 2019 - igi-global.com
Microfinance deployment is an important measure of development to the low-income
entrepreneurs and households in their journey of poverty and social upliftment in the African …

How financial intermediation affects information asymmetry and the uptake of life insurance in marginalized communities in South Africa

P Nwadeyi - 2023 - open.uct.ac.za
The study explores the impact of information asymmetry and intermediation on the uptake of
life insurance in low-income communities in South Africa. The study was motivated by the …

[PDF][PDF] The Effect Of Information Technology On Growth Of Micro-Insurance Business: A Survey Of Commercial Insurance Companies In Kenya

DA Ogega, K Wanjau, DM Mkala - European Journal of Business …, 2015 - academia.edu
The micro-insurance business has a huge potential for growth in Kenya, which is typically a
micro-insurance market. However, the country's paltry growth in overall insurance …

[PDF][PDF] 5.2. General Aspects of Microinsurance Distribution in Ghana

R Steinmann - Promoting Microinsurance in Ghana, 2012 - findevgateway.org
Globally the microinsurance sector has evolved impressively over the past couple of years.
At the same time, penetration remains very low in most countries. A growing number of …

Investigating the marketing of micro-insurance products in South Africa

ZB Chummun, CA Bisschoff - Journal of Economics, 2014 - Taylor & Francis
This study aimed to identify and investigate the marketing mix of the funeral Zimele-
compliant micro-insurance product and its influence on business success of micro-insurance …